Swiss premium oral care
Cyprus
Strawberry toothpaste from the first tooth without fluoride for a delightful, worry-free brushing routine.
Variants
Strawberry toothpaste from the first tooth without fluoride for a delightful, worry-free brushing routine.
Fluoride-conscious option
Yummy strawberry appeal
Supports developing teeth
Fluoride-conscious option
Yummy strawberry appeal
Supports developing teeth
Sweet strawberry: this toothpaste is as delicious as a summer dessert and provides milk teeth with reliable, lasting protection against acidic foods and tooth decay. It contains no fluoride, making it ideal for children from their first tooth. Brush your teeth 2x a day - spit out the toothpaste after brushing and do not swallow. Toothpaste without fluoride. Have your teeth regularly checked by your dentist for tooth decay.
Kids will soon realise brushing their teeth isn’t as bad as they thought: the fresh, fruity flavour turns your little ones’ daily dose of dental hygiene into a welcome time-out. In fact, any aversion to brushing their teeth will disappear quicker than a scoop of strawberry ice cream left out in the sun.
This toothpaste contains no ingredients such as SLS, triclosan or microplastics. For most toothpastes, the list of ingredients is full of strange words. Not this one. What’s in it? Only good things. Enzymes, for example. They support the saliva’s natural protective role, so that it can work on remineralising the enamel of the teeth. It also contains sorbitol, which prevents the toothpaste from drying out. Then there’s a dash of xylitol (AKA birch sugar), which protects against bacteria and also strengthens the teeth. We hope your kids have a berry good time brushing their teeth!
Good oral health is important right from the start. Correct oral and dental care begins with the very first tooth. This is the ideal time to get your child used to brushing their teeth regularly. Before baby’s teeth come in, remove bacteria by wrapping a damp, soft cotton cloth around your finger and wiping their gums and mouth after (breast)feeding. As soon as the first tooth appears, gently brush teeth and gums with a super-gentle baby toothbrush—our baby toothbrush was specifically designed for this delicate task—and a rice-grain sized amount of fluoride toothbrush with 1.000ppm.
Brushing should be a fun team effort. If your child is less than a year old, sit them on your lap with the back of their head resting against the crook of your arm or lay them on a changing table. You can also brush properly with them lying or sitting on the floor. Later, it is best if they stand in front of you with their head tilted back slightly, allowing you to see and reach all their teeth. Brush all teeth with small, gentle, circular movements—inner and outer sides as well as the chewing surfaces. Older children brush their teeth themselves, but we recommend that you supervise their brushing until the age of 10.
Schedule the first dental visit for your child around the time their first tooth erupts, or by their first birthday, whichever comes first. This early introduction to the dentist helps establish good oral hygiene habits and allows the dentist to identify any potential issues early on. It also helps your child build a good relationship with the dentist and strengthens the confidence that they don't only have to go to the dentist when their teeth hurt.
Our toothpastes are made with only the good stuff such as enzymes, fluoride—one exception—, and Xylitol. They surely do not contain SLS, triclosan, and microplastics. We developed exciting flavours that are fun and make toothbrushing a pleasant experience. Let your child choose between fruity strawberry, juicy watermelon, or sweet mint.
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